In Episode 63 of the Pool Nation Podcast we talk about your company branding and why its so important. We talk about the things you need to make sure
you take into consideration when choosing a company name. For example, does you company name send a message, are you choosing names that does not
include hard to pronounce words, does your name have numbers in the name. Or like in John’s case does it have the word “And” or the “&” in the name. He talks
about how he has had to change his name to avoid some of the issues of having the word “And” in it.
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